Adding custom icon to Web Part and Feature
Add an “Images” mapped folder Right-click on your project and navigate to Add menu option Click on SharePoint “Images” Mapped Folder Import images Then : <Feature xmlns=" http://schemas.microsoft.com/sharepoint/ " ImageUrl="SharePoint.Demo/FeatureIcon.png"> </Feature> Ref : http://ricardoramirezblog.wordpress.com/2013/02/28/adding-custom-icon-to-web-part-and-feature-2/